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 New Commercial Restaurant Kitchen Hand Sink with Side Splashes $109.00 Time Remaining: 25d 16h 53m Buy It Now for only: $109.00 |
 VTG BICO 72 PIECE SCHOOL USED COMMERCIAL KITCHEN RESTAURANT BUTTER CHEESE SLICER $19.99 Time Remaining: 3h 10m |
 New MTN 12 Commercial Restaurant 420W Electric Frozen Meat Deli Food Slicer $374.95 Time Remaining: 41m |
 New Commercial 3 8 French Fry Cutter Restaurant $49.90 Time Remaining: 4d 20h 10m Buy It Now for only: $49.90 |
 Market Forge Stainless Steel Shelving Table Prep 56 20 Commercial Restaurant $139.00 Time Remaining: 1h 26m |
 New Commercial 1 4 French Fry Cutter Restaurant $49.90 Time Remaining: 4d 20h 8m Buy It Now for only: $49.90 |
 Two Speed Commercial Restaurant Vertical Stainless Steel Sausage Stuffer 15lbs $74.00 (4 Bids) Time Remaining: 1d 25m |
 Two Speed Commercial Restaurant Vertical Stainless Steel Sausage Stuffer 8lbs $159.95 Time Remaining: 3h 33m |
 5000W 12 Liter Electric Countertop Deep Fryer Dual Tank 6 Commercial Restaurant $154.90 Time Remaining: 6d 6h 27m Buy It Now for only: $154.90 |
 Double Deep Fryer Electric 5000 Watt Commercial Restaurant Frying Deep Fryer $139.95 (1 Bid) Time Remaining: 4h 17m |
 Double Deep Fryer Electric 5000 Watt Commercial Restaurant Frying Deep Fryer $139.95 Time Remaining: 10d 20h 55m Buy It Now for only: $139.95 |
 New MTN 12 Commercial Restaurant 420W Electric Frozen Meat Deli Food Slicer $379.95 Time Remaining: 4h 52m |
 5000W 12 Liter Electric Countertop Deep Fryer Dual Tank 6 Commercial Restaurant $159.95 (3 Bids) Time Remaining: 5h 38m |
 New Commercial Restaurant Stainless Steel Kitchen Prep Work Table 24 x 49 NSF $154.99 Time Remaining: 8d 1h 38m Buy It Now for only: $154.99 |
 Heavy Cast Metal Edlund Co Inc Restaurant Commercial Can Opener Blade Sharp $24.00 (1 Bid) Time Remaining: 1d 4h 27m |
 New Commercial 1 4 French Fry Cutter Restaurant Heavy Duty Potato Slicer Fries $49.54 Time Remaining: 27d 22h 28m Buy It Now for only: $49.54 |
 TOMATO TAMER 11 BLADE TOMATO SLICER COMMERCIAL RESTAURANT 1 4 SLICES $49.00 (1 Bid) Time Remaining: 4h 31m |
 New MTN 2500W Commercial Restaurant Countertop Electric Deep Fryer 5L Tank $84.90 Time Remaining: 3h 56m |
 2500W 6 Liter Electric Countertop Deep Fryer Tank Basket Commercial Restaurant $89.90 Time Remaining: 6d 6h 29m Buy It Now for only: $89.90 |
 Two Speed Commercial Restaurant Vertical Stainless Steel Sausage Stuffer 15lbs $0.99 Time Remaining: 2d 4h 7m |
 NEW ITALIAN TRE SPADE HORIZONTAL COMMERCIAL RESTAURANT STAINLESS SAUSAGE STUFFER $299.99 Time Remaining: 29d 2h 58m Buy It Now for only: $299.99 |
 New MTN 5000W Commercial Countertop Restaurant Electric Deep Fryer Double Tank $139.90 Time Remaining: 5h 47m Buy It Now for only: $154.95 |
 4 Hole Burner Chinese Wok Range Natural Gas Commercial Restaurant NEW $2,499.99 Time Remaining: 2h 34m |
 Middleby Marshall PS536 Electric Conveyor Pizza Oven 18 Restaurant Commercial $2,940.00 Time Remaining: 28d 3h 12m Buy It Now for only: $2,940.00 |
 1 Hole Burner Chinese Wok Range Sml Basket Natural Gas Commercial Restaurant NEW $824.99 (1 Bid) Time Remaining: 2h 34m |
 New Commercial 1 2 French Fry Cutter Restaurant Heavy Duty Potato Slicer Fries $49.54 Time Remaining: 12d 18h 57m Buy It Now for only: $49.54 |
 1 Hole Burner Chinese Wok Range Natural Gas Commercial Restaurant SLIGHTLY USED $824.99 Time Remaining: 2h 34m |
 6 Hole Burner Chinese Wok Range Natural Gas Commercial Restaurant NEW $3,749.99 Time Remaining: 2h 34m |
 REDCO CHOPPER SHREDDER FOOD LETTUCE CHOPPER HEAVY DUTY COMMERCIAL Restaurant $95.00 Time Remaining: 29d 17h 6m Buy It Now for only: $95.00 |
 2 Hole Burner Chinese Wok Range Natural Gas Commercial Restaurant NEW $1,374.99 Time Remaining: 2h 34m |
 Deep Fryer Electric Watt Commercial Unit Restaurant Frying Deep Fryer New $84.95 Time Remaining: 10d 20h 52m Buy It Now for only: $84.95 |
 3 Hole Burner Chinese Wok Range Natural Gas Commercial Restaurant NEW $1,874.99 Time Remaining: 2h 34m |
 5 Hole Burner Chinese Wok Range Natural Gas Commercial Restaurant NEW $3,124.99 Time Remaining: 2h 34m |
 New Commercial 1 2 French Fry Cutter Restaurant $49.55 Time Remaining: 4d 20h 10m Buy It Now for only: $49.55 |
 2 Hole Burner Chinese Wok Range Natural Gas Commercial Restaurant NEW $1,374.99 Time Remaining: 2h 34m |
 NEW FRENCH FRY POTATO CUTTER COMMERCIAL RESTAURANT 3 8 SLICER $49.93 Time Remaining: 9d 23h 28m Buy It Now for only: $49.93 |
 New MTN 2500W Commercial Restaurant Countertop Electric Deep Fryer 5L Tank $15.59 (8 Bids) Time Remaining: 1d 4h 48m |
 Deep Fryer Electric Commercial Unit Restaurant Frying Deep Fryer New $84.95 Time Remaining: 5h 34m Buy It Now for only: $94.95 |
 COMMERCIAL KITCHEN RESTAURANT FAUCET 12 SPOUT NSF $28.85 Time Remaining: 8d 4h 14m Buy It Now for only: $28.85 |
 New MTN Commercial Restaurant Carbon Steel Sausage Stuffer 20 Lbs Meat Hotdog $179.95 Time Remaining: 7h 9m |
 New Commercial Stainless Steel Hand Wash Sink Restaurant $75.00 Time Remaining: 26d 2h 31m Buy It Now for only: $75.00 |
 NEW FRENCH FRY POTATO CUTTER MAKER Commercial 3 8 Restaurant Fruit Vegetable $39.95 (1 Bid) Time Remaining: 4h 40m |
 New MTN 5000W Commercial Restaurant Electric Deep Fryer Cooker Double Tank $157.95 (1 Bid) Time Remaining: 6h 3m |
 XPRS APW WYOTT XPRESS COMMERCIAL CONVEYOR TOASTER 13697 restaurant bread subs $325.00 Time Remaining: 28d 22h 53m Buy It Now for only: $325.00 |
 New MTN 240W 10 Commercial Restaurant Electric Meat Deli Food Slicer Cutter $317.95 Time Remaining: 19h 6m |
 BKS Stainless steel Commercial restaurant sink 3 compartments BKS 3 15 14 15R $395.00 Time Remaining: 13d 17h 25m Buy It Now for only: $395.00 |
 USED STAINLESS STEEL 3 BAY COMMERCIAL RESTAURANT SINK 2 FAUCETs P U NY $329.99 Time Remaining: 1d 20h 49m |
 Commercial Frymaster Electric Deep Fryer Restaurant Deli EUC $399.00 Time Remaining: 15h 27m |
 NEW FRENCH FRY POTATO CUTTER Commercial 3 8 Restaurant $49.95 Time Remaining: 11d 2h 21m Buy It Now for only: $49.95 |
 New 2012 MTN Commercial Restaurant Heavy Duty 11 Large Can Opener $26.99 (2 Bids) Time Remaining: 2d 27m |
 NEW Chrome 500 lbs Heavy Duty Commercial Utility Cart Restaurant Office Storage $98.86 Time Remaining: 17d 20h 13m Buy It Now for only: $98.86 |
 New MTN 2500W Commercial Restaurant Countertop Electric Deep Fryer 5L Tank $0.99 (1 Bid) Time Remaining: 1d 21h 47m |
 New 10 Commercial Restaurant 240W Electric Frozen Meat Deli Food Slicer Cutter $299.95 Time Remaining: 22h 42m |
 COMMERCIAL KITCHEN RESTAURANT FAUCET 12 SPOUT NSF $45.00 Time Remaining: 29d 17h 10m Buy It Now for only: $45.00 |
 New MTN 10 Commercial Restaurant 240W Electric Frozen Meat Deli Food Slicer $317.95 Time Remaining: 21h 2m |
 Therma Tek TF40 restaurant commercial fryer REDUCED 30 SEND OFFER $649.99 Time Remaining: 28d 7h 36m Buy It Now for only: $649.99 |
 Blodgett Commercial Restaurant Pizza Oven With Stone Rack For Pizzeria Bar Etc $550.00 Time Remaining: 2d 4h 1m |
 Two Speed Commercial Restaurant Vertical Stainless Steel Sausage Stuffer 15lbs $179.95 Time Remaining: 22h 5m |
 New Pocket Thermometer 0 550 Degree Kitchen Restaurant Commercial Ships Free NSF $6.90 Time Remaining: 27d 23h 58m Buy It Now for only: $6.90 |
 Double Deep Fryer Electric 5000 Watt Commercial Restaurant Frying Deep Fryer $139.95 Time Remaining: 1d 4h 16m Buy It Now for only: $154.95 |
 Commercial Heavy Duty Commercial 1 Can Opener Can Up To 11 Tall Restaurant $39.00 Time Remaining: 22d 5h 1m Buy It Now for only: $39.00 |
 2500W 6 Liter Electric Countertop Deep Fryer Tank Basket Commercial Restaurant $89.95 Time Remaining: 1d 3h 8m Buy It Now for only: $99.95 |
 New 2012 MTN Commercial Restaurant Heavy Duty 11 Large Can Opener $12.50 (5 Bids) Time Remaining: 19h 27m |
 GENERAL ELECTRIC HEAVY DUTY ELECTRIC FRYER USA COMMERCIAL GRADE RESTAURANT $600.00 Time Remaining: 29d 22m Buy It Now for only: $600.00 |
 GARLAND COMMERCIAL GRADE CONVECTION OVEN USED RESTAURANT $299.99 Time Remaining: 2d 4h 41m |
 8 ft Stainless Steel Commercial Restaurant Exhaust Fume Vent Hood $1,500.00 Time Remaining: 29d 22m Buy It Now for only: $1,500.00 |
 New MTN 12 Commercial Restaurant Electric 420W Meat Deli Food Slicer Cutter $379.95 Time Remaining: 2d 4h 7m |
 Deep Fryer Electric Commercial Unit Restaurant Frying Deep Fryer New $84.95 Time Remaining: 22h 37m Buy It Now for only: $94.95 |
 Super Heavy Duty French Fry Cutter Commercial Restaurant Grade $59.99 Time Remaining: 27d 7h 38m Buy It Now for only: $59.99 |
 5 Concession Commercial Trailer Grease Exhaust Vent Hood Restaurant HOODMART $1,500.00 Time Remaining: 2d 16h 45m |
 RESTAURANT COMMERCIAL FOOD WARMING LAMP 2 BULBS $139.88 Time Remaining: 17d 6h 10m Buy It Now for only: $139.88 |
 MTN 2500W Commercial Single Tank Countertop Restaurant Electric Deep Fryer New $84.90 Time Remaining: 22h 9m Buy It Now for only: $97.95 |
 New MTN 10 Commercial Restaurant 240W Electric Frozen Meat Deli Food Slicer $274.95 Time Remaining: 19h 5m |
 RESTAURANT PROCTOR SILEX COMMERCIAL TOASTER X WIDE 4 $119.95 Time Remaining: 24d 2h 5m Buy It Now for only: $119.95 |
 Deep Fryer Electric Commercial Unit Restaurant Frying Deep Fryer New $84.95 Time Remaining: 1d 5h 31m Buy It Now for only: $94.95 |
 Restaurant Commercial Montana Knife Works Dough Scraper 6 x 4 Heavy Duty $7.88 Time Remaining: 20d 21h 30m Buy It Now for only: $7.88 |
 MTN True 1HP Commercial Restaurant Electric Meat Sauage Grinder Stuffer No 12 $279.95 Time Remaining: 2d 19h 4m |
 New MTN Commercial Restaurant Grade Deluxe Stainless Steel Sausage Stuffer 5L $179.95 Time Remaining: 19h 27m |
 Used Edlund Can Opener 1 Up to 11 Cans Commercial Restaurant Ships Free $49.99 Time Remaining: 29d 20h 6m Buy It Now for only: $49.99 |
 New MTN 2XL Commercial Restaurant 7L Steel Sausage Meat Stuffer 20 Lbs $194.95 Time Remaining: 2d 4h 27m |
 RESTAURANT COMMERCIAL HOT BOX WARM FOOD HOLD ALUMINUM STORAGE CABINET TRAY WHEEL $295.00 Time Remaining: 6d 4h 41m Buy It Now for only: $295.00 |
 2500W 6 Liter Electric Countertop Deep Fryer Tank Basket Commercial Restaurant $96.95 Time Remaining: 1d 22h 21m Buy It Now for only: $107.95 |
 Electric Countertop Deep Fryer Tank Basket Commercial Restaurant 2500W 6 Liter $96.95 Time Remaining: 1d 22h 21m Buy It Now for only: $107.95 |
 Hobart AM14F Commercial Restaurant Dishwasher Panwasher $2,445.00 Time Remaining: 25d 19h 37m Buy It Now for only: $2,445.00 |
 TOASTMASTER 4 SLOT TOASTER NSF RESTAURANT COMMERCIAL USE 115V WORKS GREAT $179.99 Time Remaining: 1d 23h 49m |
 Hobart A200 T Pizza Dough Restaurant Commercial Mixer 20qt Bowl Whip Paddle Hook $1,750.00 Time Remaining: 22d 20h 19m Buy It Now for only: $1,750.00 |
 Restaurant Steamer Steam Oven Commercial Cleveland NSF Lobster Seafood Cooker $798.87 (1 Bid) Time Remaining: 3d 4h 5m |
 New XL Commercial Restaurant Stainless Steel horizontal Sausage Stuffer 20lbs $179.95 Time Remaining: 18h 57m |
 COMMERCIAL SHELVING 18 X 36 SHELVES RESTAURANT RACK NEW $128.99 Time Remaining: 5d 1h 37m Buy It Now for only: $128.99 |
 Deep Fryer Electric Commercial Unit Restaurant Frying Deep Fryer New $84.95 Time Remaining: 1d 22h 37m Buy It Now for only: $94.95 |
 NEW COMMERCIAL KITCHEN RESTAURANT WALL FAUCET $28.00 Time Remaining: 8d 1h 8m Buy It Now for only: $28.00 |
 Toast Qwik Conveyor Toaster Series TQ CHEF COMMERCIAL RESTAURANT EQUIPMENT GRILL $149.99 (1 Bid) Time Remaining: 2d 5h 41m |
 Double Deep Fryer Electric 5000 Watt Commercial Restaurant Frying Deep Fryer $139.95 Time Remaining: 2d 21h 28m Buy It Now for only: $154.95 |
 Two Speed Commercial Restaurant Vertical Stainless Steel Sausage Stuffer 8lbs $169.95 Time Remaining: 13d 12h 43m Buy It Now for only: $169.95 |
 NEW COMMERCIAL ELECTRIC DUAL BASKET DEEP FRYER RESTAURANT 50 200 $175.98 Time Remaining: 3d 2h 54m Buy It Now for only: $194.98 |
 12 Full size Sheet Bun Pan Restaurant Commercial 18x26 $95.00 Time Remaining: 20d 18h 39m Buy It Now for only: $95.00 |
 New Commercial Restaurant 3L Stainless Steel Meat Sausage Hotdog Stuffer 8lbs $159.95 Time Remaining: 2d 17h 54m |
 Deep Fryer Electric Commercial Unit Restaurant Frying Deep Fryer New $84.95 Time Remaining: 2d 5h 31m Buy It Now for only: $94.95 |
 Hobart D 300 30Qt Floor Stand Mixer w bowl Accessories Restaurant Commercial $2,995.00 Time Remaining: 10d 17h 8m Buy It Now for only: $2,995.00 |
 Exhaust Hoods 6ft Commercial Restaurant Hood System w Exhaust Fan Curb HOODMART $1,620.00 Time Remaining: 3d 16h 25m |
Restaurant Commercial
What Goes into a Restaurant Marketing Plan?
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Every restaurant needs marketing with retail being the cut-throat business it is. Serving food and having a good ambience is not enough, at least not when you are in the restaurant business for profits. Put your restaurant marketing plan on paper and do not forget the 4 P's of marketing: price, product, place, and promotion. So how exactly does one go about making marketing plans?
Of the many things that any marketing plan must include, logo design is the most important. Your logo will set you apart from your competitors. Then your objective / value statement will give you the direction to get to the results you seek. While a generic objective will do in the beginning, try to get it as focused as you possibly can. The more focused your vision / objective, the better your start. Marketing restaurants can be tough, but when the customers start coming in, it is well worth the effort.
The next step of the plan is research. Every business plan needs industry comparisons and analysis and restaurant marketing plans are no different. How many new restaurants open every day? How many times do people eat outside? What is the industry's annual turnover? What are the trends for the future in this business? Restaurant owners know that some questions need hard answers and this section of the marketing plan gives them those answers.
Hotel web design is another area one can focus on when marketing. Today most people like to book their dinner reservations online. When you have specialty products, your restaurant web design is a great platform to showcase or highlight your product / service offerings. Every restaurants specialty products and service offerings give it an edge and a character. Working your way through such issues will help you find that your restaurant marketing plan is shaping up well.
Paint a picture in your head about the restaurant. Put it together on paper using graphic design and some snazzy copy with your menu and you have a great marketing document and a take away menu that will add to your customers. Another area of focus is the target audience: who are they (segment the population), where do they eat (map the competition), and what do they do (profile the customers).
Look up the competition: name the directly competing restaurants, commercial foodservice companies who tap the target segment of the market, any brand names of restaurant chains in the area. Plan your promotion and allocate budgets: how much will you spend on opening the restaurant, what will be your ongoing budget for promotions and advertising, how much on point of sale promotions and web design, which media will get you the best results (what is your marketing mix)?
The final parts of your restaurant marketing plan should include hours of operations and finally an exit strategy. After all, it is a business and like every other business, one has to figure out all the options.
About the Author
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Is it illegal to use someones picture for a commercial, without their consent?
I am wondering if it is illegal to use someones picture for a restaurant commercial, without their consent. The picture was taken, but the person in the picture was not asked to sign a consent form or aknowledge that it was okay to be used in a commercial.
It may not be illegal, which is to say it is not a crime and there are no laws against it. But it may be unlawful. That means the appropriation of your image or likeness without your consent is wrong in a civil context. Often a company or person who uses your image for their personal gain or benefit will pay you for that use. If you are not paid, you may be able to file a claim in Court and receive fair compensation for use of the image or likeness. Talk to a lawyer who specializes in intellectual property to get more information.
Paesano Restaurant Commercial